Best Free App Store Optimization (ASO) Tools of 2025

ASOMobile serves as a robust ASO analytics solution tailored for developers, marketers, and ASO professionals. Recognized as a leader on G2 in the summer of 2023, this platform simplifies the process of enhancing an app's visibility and discovering distinctive keywords. Users can effortlessly track their app's ranking and keep an eye on competitors, enabling them to devise more effective strategies. Additionally, ASOMobile allows for in-depth exploration of the mobile app market, which can assist in identifying lucrative niches that may not have been previously uncovered. Analyzing app ratings and responding to reviews is crucial for maintaining user satisfaction, and ASOMobile enables users to manage feedback promptly and efficiently. Moreover, the platform provides a variety of complimentary tools along with a 3-day free trial, making it accessible for those looking to optimize their ASO efforts. All these features combine to make ASOMobile an indispensable resource for anyone serious about app store optimization.

Checkaso, an analytics platform that evaluates your ASO performance and provides you with customized tips to improve it, is called Checkaso. It was created by ASO experts and is suitable for all levels of experience, from beginners to professionals with many optimized apps. The platform algorithms provide highly accurate data about keywords impressions, search volume, ranking history, competitor analysis, search results for the App Store and Google Play, as well as live search results.

Whether you're new to App Store Marketing (ASO & ASA) or have advanced experience in app marketing, finding the optimal strategy for driving growth for your applications is likely a top priority. With App Radar's innovative app growth platform, you can: - Examine the methods through which users find your app. - Utilize AI to refine your keyword selections for maximum impact. - Effortlessly modify your store listing directly through App Radar. - Perform thorough analyses of your competitors' apps. - Receive AI-generated summaries of reviews for any app. - Reduce the time spent on ASO by up to 90%. - Allow our experts to manage your ASO & ASA efforts, alleviating your workload. - Implement tailored strategies to guarantee performance. - Leverage our expertise within your own team. Elevate your apps and games with our efficient and intuitive app growth solutions! Gain actionable insights to enhance your ROI and strategic planning. Transform your concept into a thriving success story with the assistance of App Radar! Additionally, our platform is designed to adapt to your unique needs, ensuring that you stay ahead in the competitive app market.

Apple Search Ads Partner | Growth partner of apps and games with intelligence, automation and expertise Founded in 2013 in San Francisco, MobileAction is a pioneer in app analytics and the growth partner of apps and games for organic and paid user acquisition. It is the go-to platform for app marketers aiming for the top charts on the App Store and the Google Play Store, trusted by industry giants like Entain, IGG, Zalando, Playtika, and Adidas. MobileAction's solutions include Apple Search Ads campaign management, intelligence for ads, ad creatives, paid keywords and ASO, market insights, custom solutions and consultation. With data from 90M+ creatives, 6M+ keywords, 5M+ apps, 100K+ publishers, and 500K+ advertisers, MobileAction lets app marketers step into the future of app optimization.

SearchMan’s App Store API allows you to explore the iOS App Store and Google Play through custom queries. You can retrieve category rankings across all categories, examine search rankings based on specific keywords, and access app metadata for every application available in the store. This API is structured around REST principles, with responses delivered in JSON format, which includes error messages as well (if you're using API bindings, these will be converted into the relevant language-specific object). Authentication is achieved by including one of your API keys as a GET parameter in your requests, and it’s crucial to keep these keys confidential as they hold significant privileges. Each API call will consume "credits," and you can find details on the credit requirements for different requests on our website. Generally, most API calls necessitate just one credit. Additionally, we offer two types of appObject: appObjectDetail, which provides comprehensive metadata for an app, and appObject, which contains more limited information. Understanding the distinctions between these two patterns can help you choose the right one for your needs.

Data.ai Intelligence. Analyzing app market trends based upon downloads and revenue around world will help you discover which markets are experiencing the greatest growth. Gain a deeper understanding of the app market landscape to improve your competitive knowledge. Track your competitive market share by analyzing downloads, revenue, usage, engagement metrics, and more. Identify new players and potential threats. Analyzing performance trends across your industry can help you identify potential threats. To find out which country, store, category, or device is driving success, access estimates for millions of apps. Understanding engagement metrics such as active users, market penetration, duration, and frequency of use. Monitor and track competitor market share, growth trends, rank trends, and more.

Discover the foremost platform for managing reviews powered by artificial intelligence. With this comprehensive tool, you can oversee user feedback, evaluate sentiment, and enhance your app's discoverability, all streamlined in one location. Utilizing AppFollow, you can effectively leverage user insights to maintain your app's prominence in app stores while steadily rising in rankings. The suite of offerings encompasses: - A unified review management system for all prominent app stores - Automation for managing reviews, including tagging and AI-generated responses - In-depth analytics covering user reviews, sentiment, app rankings, and competitive analysis - Seamless integrations with leading platforms such as Zendesk, Salesforce, Tableau, among others - A dedicated team of experts available to assist with app development, assessments, and market strategies With over 70,000 satisfied clients like Hubspot, Robinhood, Lyft, Rakuten, Discord, Miro, Orange, Deezer, Sony, HBO, Disney, Playrix, Gett, Viber, and Wargaming, AppFollow has established itself as a trusted resource in the industry. Their commitment to client success ensures that your app can achieve its fullest potential in a competitive landscape.

Get hourly updates for any keyword in key market around the world to improve your ASO. Analyze keywords to identify new opportunities and compare the performance of your competitors.

Identify the key terms that are most pertinent to your applications as well as those of your rivals. Access global search outcomes for platforms such as iOS, Google Play, macOS, and Apple TV. You can download data in CSV format, utilize the Report Generator, or incorporate the APPlyzer Restful API into your software applications, user interfaces, and dashboards. With real-time market insights at your fingertips, you can also gather worldwide reviews and customer opinions from as many as 155 app stores. Gain a deeper understanding of your target audience with automatic translations available in 100 different languages. Additionally, stay updated on major ranking fluctuations by receiving daily and hourly notifications via Email and Slack, ensuring you're always in the loop. This comprehensive approach allows you to effectively monitor your app's performance and adapt your strategies accordingly.

Asodesk equips your team with Full Cycle ASO, Customer Support Automatization, Marketing & Product Management Tools, Data and Insights to grow your app business on the App Store & Google Play. Asodesk products: ⚡️ ASO tools. The full set of tools for working with ASO. ⚡️ Top charts & store analytics. The App Store and Google Play data research. ⚡️ Analytics and replies to reviews. Pro tools for working with reviews. ⚡️ StoreConsole. Application metadata management. ⚡️ Competitive research. Tools for competitor application analysis. ⚡️ App monitoring. Application position research. ⚡️ App analytics. Analytics of application traffic sources. ⚡️ Boost to the top. Incentivized installs from real users. ⚡️ API. Build your own boards and get all the historical data through your interface. ⚡️ Free tools. Find new keywords, analyze metrics, and get new insights for free.

ASOeShop offers a wide range of App Store Optimization (ASO) services designed to enhance your app's visibility, improve its rankings, and boost downloads in major app stores such as Google Play and the Apple App Store. The ASO process focuses on refining various elements of your app, including its title, keywords, description, and visual assets, to maximize its discoverability within app stores. Our goal is to elevate your app's search rankings, thereby facilitating a greater number of organic downloads and helping your app reach its full potential in a competitive market.

Applytics is an all-in-one ASO platform aimed at assisting app developers and marketers in boosting their app's presence and success within app stores. It offers robust capabilities such as keyword analysis and monitoring, competitor insights, and optimization of app store listings, allowing users to leverage data for improved visibility and higher download rates. By utilizing Applytics, developers can strategically enhance their app's reach and make informed adjustments to their marketing efforts. Consequently, this tool not only aids in discoverability but also plays a crucial role in driving user engagement and retention.