Best CPG Software of 2025

Find and compare the best CPG software in 2025

Use the comparison tool below to compare the top CPG software on the market. You can filter results by user reviews, pricing, features, platform, region, support options, integrations, and more.

  • 1
    Fishbowl Reviews

    Fishbowl

    Fishbowl

    $349/mo
    979 Ratings
    See Software
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    Fishbowl is the best-selling software for warehouse and manufacturing management. Fishbowl is a software that allows small and medium-sized companies, such as manufacturers, distributors, or service providers, to seamlessly integrate advanced inventory features into QuickBooks. It offers multi-location tracking, bill of materials, billing, shipping, auto reorder points and integrations with EDI shopping carts, merchant service, and other business solutions. Fishbowl is an excellent choice if you're looking for an affordable solution to manage inventory. It can help your company take advantage of the latest technology in order to streamline operations and save money.
  • 2
    SimplyDepo Reviews

    SimplyDepo

    SimplyDepo

    $99/month/user
    4 Ratings
    SimplyDepo, a web-based and mobile solution, aims to digitalize the wholesale industry. It is designed for brands, distributors and wholesalers. The platform's solid feature set allows wholesalers and retail to save time by eliminating the need for time-consuming order form, catalogs, emails, phone calls, and faxes. It is a web-based solution that allows brands, wholesalers and distributors to manage orders, products and promotions, customers and reps, routes, and receive advanced analytics. Its powerful mobile applications make it easy to write orders, access catalogs, inventory and order history while on the move. Delivery managers can also use this platform to organize delivery and fulfillment. SimplyDepo's vision is to become the leading platform for wholesale necessities.
  • 3
    LOCATE Inventory Reviews

    LOCATE Inventory

    New Tack Inc.

    $100/month/user
    2 Ratings
    LOCATE is a cloud-based inventory management and order management system that can be scaled to meet the needs of product-based businesses. LOCATE offers the power of an ERP system in the mid-market, from basic warehouse tasks like kitting, barcoding and tracking to more advanced workflows such as drop shipping, outsource production and wave picking. LOCATE is the ideal solution to inventory-based businesses looking for growth. LOCATE is flexible and intuitive software that was designed with the end user in mind. LOCATE's superior customer service is what sets it apart. Our customers aren’t just buying software; they are also partnering with a team that will help them succeed.
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    LEAFIO Reviews
    For more than 15 years, we've followed our passion for Bring Innovations Closer to Retailers. We help to earn more, make fewer mistakes and work more efficiently by using advanced software to streamline routine supply chain processes. We've helped more than 160 retail chains in 17 countries achieve efficiency. We feel the power to spread our technologies worldwide and lead retailers to a significantly new level of financial performance and transparency. LEAFIO is designed to autonomously forecast, plan demand, automate order generation, replenish on time and keep every level of the supply chain balanced in an environment of low predictability and constant change. LEAFIO provides financial performance-driven solutions. Self-regulating AI-based technologies guarantee highly accurate orders, sales growth, improvement in inventory turnover, and waste reduction. The system will automate everything for you. LEAFIO shelf space and planogram optimization module is a full-cycle macro and micro space management solution for retail companies that enables automated planogram generation and optimization, execution control, and shelf space performance improvement. 100+ retail chains experience an inside-the-solution engine.
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    Nordstar SDX Reviews

    Nordstar SDX

    Nordstar Solutions

    $24/user/month
    1 Rating
    Nordstar SDX: The Future of CPG Sales, Distribution, and Logistics Nordstar SDX is a next-generation SaaS solution designed to transform sales, distribution, and logistics operations for the Consumer-Packaged Goods (CPG) industry. It provides an AI-powered, end-to-end integrated platform that automates workflows, enhances operational efficiency, and optimizes inventory management, trade promotions, route planning, and B2B e-commerce.
  • 6
    GrowMAX BI Reviews

    GrowMAX BI

    Elysian Corptech Services

    $19 per month
    1 Rating
    GrowmaxBI provides customized solutions like Sales force automation, distribution management system, trade promotion management, and business intelligence. Our primary focus is to serve retail companies in the FMCG, CPG, pharmaceutical, and related sectors.
  • 7
    Repsly Reviews
    Repsly's retail execution platform enables CPG field teams improve field sales performance, promotion compliance, and merchandising execution by connecting them to the data and tools that they need to work smarter in their accounts. Repsly's configurable platform provides field teams with solutions for ordering, scheduling, data collection, time tracking, mileage tracking, sales performance reporting, as well as data collection. Our unique approach to data is what makes us stand out. The Repsly platform aggregates data on shelf-level execution and team activity to help field teams make better decisions that maximize their impact. Repsly's over a decade-long experience in helping CPG teams execute in the field has resulted in more than 5,000,000 in-store activities each month in 80 countries.
  • 8
    Agiliron Reviews

    Agiliron

    Agiliron

    $99 per month
    Sell More in More Places But you can only manage one. Mobile POS, Retail POS, Phone Sales, eBay, Amazon FBA, Walmart, QuickBooks, EDI. ShipStation. BigCommerce. Magento. Shopify. WooCommerce. DispatchTrack, SPSCommerce, CommerceHub, Zapier. Avalara. TaxCloud.
  • 9
    Qliktag Platform Reviews

    Qliktag Platform

    Qliktag Software Inc.

    $275/month
    The Qliktag Platform, a unique platform that allows everyday consumer products to be connected as IoT Connected Smart Products, is an innovative platform. The Qliktag Platform can assign an internet identifier to any item with tags, such as NFC tags, RFID tags, QR codes, RFID, Data Matrix tags, smart packaging sensors and IoT sensors. It also provides a unique link that allows each batch, product, or serial instance to access the Qliktag Platform. This allows the product to send and receive information via the internet throughout its lifecycle. The Qliktag Platform allows you to develop a wide variety of smart applications and business processes, including traceability, transparency authentication trust, customer engagement and more in a low-code environment that is highly scalable across billions, secure, and flexible.
  • 10
    Settle Reviews

    Settle

    Settle

    $149 per month
    Settle serves as an all-in-one platform aimed at enhancing the financial and operational processes for consumer packaged goods (CPG) companies. It includes various tools for managing procurement, overseeing inventory, automating accounts payable, and securing non-dilutive working capital. With functionalities such as automated purchase orders and real-time inventory monitoring, along with easy integration with systems like QuickBooks and NetSuite, Settle allows brands to effectively handle their supply chains and financial tasks. Additionally, the platform offers clear financing solutions with adaptable repayment options, fostering growth without the need for equity loss. By bringing these critical services together, Settle not only helps CPG businesses improve cash flow and minimize manual work but also positions them to expand successfully. The combination of these capabilities ensures that brands can focus on their core operations while navigating the complexities of financial management.
  • 11
    Mox Reviews

    Mox

    Esko

    $95 per user per month
    Mox is dedicated to assisting growing brands and small teams within larger organizations in crafting content that forges a connection between their brand and consumers. This innovative, cloud-based platform for product content integrates three essential tools: project management, digital proofing, and digital asset management. Today's consumers increasingly seek out products that not only fulfill their practical requirements but also align with their values regarding social responsibility. They favor niche brands that embody qualities such as honesty, reliability, and transparency. The rise of eCommerce and social media has significantly altered the shopping landscape, providing emerging brands with heightened visibility and exposure. As consumers expand their purchasing choices across various brands and categories, small consumer brands are presented with a remarkable chance to capture a larger share of the market. This evolving environment underscores the importance of strategic content creation in establishing meaningful consumer relationships.
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    Little Stream Software Reviews

    Little Stream Software

    Little Stream Software

    $59 per month
    Little Stream Software focuses on creating innovative applications for Shopify that help merchants improve their online stores by analyzing customer behavior, with an emphasis on aspects like customer segmentation, tailored messaging, and building loyalty. They offer in-depth customer analysis specifically for Consumer Packaged Goods (CPG) Shopify businesses, providing vital metrics and growth strategies aimed at enhancing loyalty and increasing repeat purchases. By measuring store-wide performance metrics and comparing them to industry standards as well as your own previous results, you can identify both strengths and areas for improvement. The Repeat Customer Insights tool will meticulously evaluate all of your customer data, furnishing you with detailed reports on the behaviors of your most loyal and high-value customers. Furthermore, this tool will provide you with straightforward, actionable recommendations to maintain customer loyalty and transform occasional buyers into dedicated, repeat patrons. By utilizing the Insights System, you can conduct comprehensive analyses and comparisons of your data, leading to more informed business decisions and better overall performance. This thorough approach ensures that merchants are equipped with the knowledge necessary to foster long-term relationships with their customers.
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    Ibotta Performance Network Reviews

    Ibotta Performance Network

    Ibotta Performance Network

    Free
    The Ibotta Performance Network stands out as a prominent promotions network in the United States, designed to enable brands, retailers, and publishers to shape consumer shopping habits effectively. By streamlining the distribution of promotions on a large scale and offering valuable insights into the lasting effects of performance marketing efforts, the IPN cultivates a dynamic and trustworthy rewards ecosystem that serves all parties involved. Through its extensive network, brands can connect with 91% of American households, leveraging relationships with retailers, publishers, and Ibotta's digital platforms to engage consumers at various touchpoints throughout their shopping experience, ultimately leading to genuine incremental sales. The IPN operates on a pay-per-sale basis, which guarantees that brands are charged only for actual sales generated, rather than for mere clicks or impressions. This method has resulted in advertisers using the IPN experiencing an impressive 42% of their conversions coming from new customers, a 70% reduction in the time taken to complete purchases, and a substantial 42% increase in sales that can be attributed directly to their efforts. Additionally, retailers and publishers gain access to more than 900 digital offers available daily, enhancing their promotional capabilities. This multifaceted approach not only drives growth but also fosters a collaborative environment where all participants can thrive together.
  • 14
    BluePlanner Reviews
    BluePlanner is a complete revenue management software designed for accounting professionals, demand planning, finance, and consumer goods sales. Trade Promotion Management allows for annual planning, execution, analysis, and reporting of accounts. It also provides a complete suite of financial and managerial approvals to each activity. These detailed plans are used by CG Manufacturers to manage trade spending and evaluate the performance of their business. Trade Promotion Optimization enhances TPM with simulations, intelligence, and advanced reporting capabilities to support CG manufacturers' promotion effectiveness mission. Integrated Business Planning supports the definition of an annual operating plan, target setting, sales forecasts, and operational forecasts. It facilitates ongoing collaboration among sales, finance, and channel partners to optimize volumes, financial forecast, and achieve overall business objectives.
  • 15
    Tastewise Reviews
    Harnessing AI insights for pioneering food and beverage brands, we provide immediate value to teams in marketing, sales, and new product development. Our technology converts vast amounts of data into growth solutions for your brand. Whether it's market research or foodservice marketing, Tastewise is your comprehensive partner. By analyzing billions of data points from social media, recipes, and menus, Tastewise offers a holistic perspective on how consumer preferences shape food and beverage trends, delivering actionable insights. Unearth new ingredients and culinary creations, gain a clearer understanding of consumer demands, and validate your concepts—all presented through visually appealing and easily exportable data. Create recipes that boost consumption frequency and uncover the precise language your consumers resonate with. What once required three days of extensive research can now be completed in just three hours with Tastewise. Additionally, streamline your prospecting efforts by pinpointing and ranking restaurants based on cuisine type, location, pricing, and other criteria. Equip your sales team with the essential trend data they need to secure successful sales more effectively. With these tools at your disposal, you're empowered to lead in the competitive food and beverage landscape.
  • 16
    Smarter Sorting Reviews

    Smarter Sorting

    Smarter Sorting

    $325 per UPC
    Our comprehensive database outlines the optimal methods for managing regulated consumer goods, ensuring adherence to safety, health, transportation, disposal, and sustainability standards throughout the entire supply chain. We assist brands and retailers in staying compliant, mitigating the risk of penalties, and minimizing their ecological footprint. Retailers can confidently represent the items they offer by utilizing precise product classifications and validated claims, which empowers merchandising teams to effectively meet consumer demand. This capability allows retailers to expand their product offerings, as they have clarity on which items can be shipped directly from stores or distribution centers or fulfilled by third-party suppliers. Additionally, they can navigate return processes with assurance while maintaining compliance with regulations. Brands benefit from crucial insights regarding their products that enable them to enhance production, marketing strategies, and distribution efficiency, ultimately leading to improved sales performance. Such a data-driven approach not only fosters better decision-making but also positions retailers and brands for sustainable growth in a competitive market.
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    Vividly Reviews

    Vividly

    Vividly

    $1,500 per month
    Vividly stands out as the premier solution for food and beverage brands aiming to enhance their trade promotion strategies. By providing clarity and actionable insights into trade metrics, Vividly enables you to concentrate on expansion rather than getting bogged down by routine tasks. Its user-friendly interfaces and streamlined workflows empower your team to effortlessly create, monitor, and manage promotions, allowing them more time to focus on sales initiatives. You can easily link your promotions to your sales strategy in real-time, integrating various data sources while managing the intricacies of direct and indirect hierarchies seamlessly. Our innovative, patent-pending features, including deductions scanning and matching, allow you to centralize all deduction documentation and perform comprehensive reconciliations on any transaction stored within an ERP system. Rather than viewing trade as merely an expense of business operations, it's time to consider it as a strategic investment aimed at driving growth. With clean datasets for revenue and trade, you gain enhanced visibility into actionable areas and the pathways to achieving your business objectives, ultimately transforming your approach to trade promotions for better results. This shift in perspective can lead to more informed decisions and greater overall success in your promotional efforts.
  • 18
    Exceedra Reviews
    Exceedra stands as the premier global enterprise solution for consumer goods firms all over the world. Our mission is to assist businesses internationally in enhancing and refining their planning and insight functions to elevate overall efficiency. For over twenty years, Exceedra has been providing substantial business value to CPG companies globally through advanced trade promotion management and integrated business planning software. We understand that an Integrated Business Planning and Demand Management system must align with your current needs, delivering immediate advantages in capability, speed, and efficiency during the planning and execution phases. At Exceedra, our collaboration with CPG clients ensures we provide the appropriate revenue management solutions for today's challenges. Our flexible modular design allows for the addition of greater sophistication and capabilities as your organization grows, effectively addressing critical issues in Trade Promotion Management and Optimization, as well as other areas. This adaptability positions Exceedra as a forward-thinking partner in an ever-evolving market landscape.
  • 19
    beCPG PLM Reviews
    beCPG is an open-source Product Lifecycle Management (PLM), software that manages all aspects of a product's lifecycle, from conception to design, manufacture, service, and disposal. beCPG allows you to collaborate with customers and suppliers on products and projects. beCPG is available for use in the CPG industry, such as Food & Beverage, Cosmetics and Food & Beverage. We are different from other companies by offering a user-friendly and comprehensive software at a reasonable price. BeCPG offers these features in a few words: - Product repository for managing finished products, raw materials, packaging, and their technical and regulatory information Formulation to automatically calculate allergens, ingredients and nutrient facts, costs, labeling and... - Product specification generator to clients, R&D, and production - Project management to manage product development from initial ideas to market launch - Customer complaints
  • 20
    Nulogy Reviews
    Nulogy empowers consumer packaged goods brands and their supply chain collaborators to accelerate product launches through enhanced AI-driven real-time visibility and collaborative tools. By fostering more efficient partnerships with external supply chain associates, they can expedite market entry for their products. This digital transformation unlocks greater agility and profitability by streamlining both primary and secondary packaging processes. Utilizing contract packaging as a value-added service allows them to distinguish themselves in the marketplace, positioning them as comprehensive suppliers for brand clients. Additionally, their operations are optimized to tackle the challenges posed by short-order runs, diminished lead times, and increasing labor expenses, ensuring they remain competitive in a rapidly evolving industry landscape.
  • 21
    Singular Intelligence Reviews
    The Singular Intelligence AI platform serves as a comprehensive, end-to-end software solution that enables users to derive meaningful insights from their data. Tailored for business decision makers, it seamlessly integrates with existing business processes and supports automated decision-making on any device, making it both modular and scalable. This platform offers an applied AI product delivered through a SaaS model, empowering users to make forward-looking decisions enhanced by AI simulations that take into account all relevant causal factors. By utilizing AI as a smart assistant, organizations can overcome the limitations and challenges posed by traditional systems, ultimately providing actionable recommendations to their teams. The platform aims to optimize various aspects such as production, replenishment, and product availability across the entire supply chain. In addition, it helps to mitigate unnecessary product and food waste, minimize opportunity costs, and curtail excessive promotions and fire sales, resulting in a more efficient and effective operational strategy. Ultimately, this solution transforms the way businesses interact with their data, paving the way for smarter decision-making in a rapidly evolving marketplace.
  • 22
    Vincle CRM Reviews
    Keep a close watch on your business's operational expenses to streamline the sales process effectively. Enhance your existing operations by implementing automation for tasks that take up valuable time for your sales personnel, thereby boosting their efficiency. Utilize customer segmentation, scoring, or profiling to tailor your sales teams and overall business strategies. Evaluate the optimal methods for engaging with each client to achieve improved outcomes and increased revenue. Take the initiative to identify actions that will lead to superior results. Vincle offers an open platform that seamlessly integrates with various third-party applications via APIs. This specific module can easily connect with other systems, such as SAP, JDE, and Dynamics, as well as external data sources. Consolidate all your commercial strategies on a single platform. This solution not only meets but surpasses your requirements, revealing new opportunities along the way. Accelerate your go-to-market approach, whether it focuses on physical retail, online stores, or B2B e-commerce. In doing so, you position your business for sustained growth and enhanced market presence.
  • 23
    4Pack Reviews
    Digitally transform your product packaging and management process from end to end in one integrated solution. 4Pack is a complete solution to manage the entire product information and packaging process, from ideation through artwork production and product launch. It also includes multi-channel distribution of product assets and content. The 4Pack solution combines industry-leading Product Lifecycle Management, Product Information Management and Labelling and Artwork Management functionality into one cloud-based platform. 4Pack integrates key content and information flows to provide significant time, cost, and resource efficiencies during product and packaging development. This makes regulatory compliance much easier and reduces the risk of error and inconsistencies.
  • 24
    CPGvision Reviews
    CPGvision by PSignite offers simple, easy-to-use TPx solutions intended to help consumer goods companies with the tools to plan, execute and analyze all aspects of the TPM cycle and drive revenue growth by increasing the efficiency of their trade spend budgets. Your success is our success- CPGvision proudly provides a dedicated customer service team staffed with CPG industry professionals. Regardless of where you are in your RGM journey, you’ll be fully equipped with the solutions you need for profitable revenue growth.
  • 25
    TABS Analytics Reviews
    Discover how TABS Total Insights™ can revolutionize your CPG analytics data, leading to increased sales and profitability. Say goodbye to data silos and the tedious process of searching for information across various departments. With TABS Analytics, all your CPG analytics are unified in one location, providing you with a significant edge over your competitors, which is often hidden within your data. Leverage data-driven insights to reduce costs and enhance your competitive strategy. Expand your market presence and explore new opportunities with confidence. Our comprehensive, metrics-based category analysis reports ensure you're always ready for client presentations. Notably, larger organizations in the CPG sector are often falling behind their more nimble rivals. Over the past two decades, TABS Analytics has adapted alongside the CPG industry, facilitating transformation and empowering companies to leverage their data for growth in sales and market share. By simplifying your CPG data management, TABS Analytics enables you to effortlessly uncover valuable competitive insights that can propel your business forward. Embrace the potential of your data and watch your enterprise thrive.
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Overview of CPG Software

Buy now CPG (Consumer Packaged Goods) software is designed to help businesses manage the purchasing and distribution of consumer packaged goods. This type of software enables companies to manage their product catalogs, inventory, pricing, order placement, logistics, customer service, and more. The goal of such software is to reduce costs associated with buying and selling consumer goods while increasing efficiency.

The software works by tracking a company’s orders from suppliers and retailers in order to give a comprehensive picture of the entire supply chain process. By gathering data on orders placed and received, the software helps businesses make better decisions about how much inventory to order or what prices they should set for products. Additionally, it can also provide insights into customer buying patterns so that companies can tailor their purchasing strategies and promotions accordingly.

The software can help improve the overall efficiency of operations by streamlining processes like inventory management and pricing analysis. It allows for an automated approach that reduces manual tasks and errors associated with manual data entry or calculations. Companies can also assign specific roles within their organization to access different modules to ensure proper security protocols are followed when dealing with external partners or customers.

Finally, Buy Now CPG Software provides analytics tools that enable organizations to analyze sales trends over time in order to identify areas of improvement or new potential markets for growth. The insights generated from these analytics tools allow companies to improve their overall business strategy in terms of product pricing and promotions as well as better understand customer preferences and demands in order to better serve them in the future.

Reasons To Use CPG Software

  1. Improved Efficiency: CPG software helps streamline the process of product development, from concept to launch. It enables a company to create, manage and track various products quickly and easily. This eliminates the need for manual data entry, leaving more time for innovation.
  2. Enhanced Decision Making: CPG software gives decision-makers insights into market trends and customer preferences so they can anticipate demand and make informed decisions about future products or product changes.
  3. Cost Reduction: CPG software reduces costs by removing the need for additional personnel or manual tasks that are required with traditional processes like spreadsheets. Additionally, it allows companies to cut back on duplicate or redundant work processes.
  4. Improved Collaboration: CPG software enables multiple departments and stakeholders to collaborate in real-time, allowing teams to share ideas, view the same data sets, and make changes quickly. This increases transparency, reduces bottlenecks, and fosters a collaborative environment.
  5. Increased Visibility: CPG software provides an overview of product performance and gives users a unified view of their entire portfolio. This allows companies to identify any issues early on and adjust their strategies accordingly. Additionally, if requested by customers, they can provide complete traceability into the production process - from raw materials to finished goods.

Why Is CPG Software Important?

CPG software is a critical tool for businesses. It helps companies to create, store, and manage data more efficiently. This type of software streamlines processes, enabling organizations to make informed decisions faster and with more accuracy.

Using CPG software offers significant advantages to businesses operating in today’s competitive environment. With this technology, companies can instantly access customer behavior data, analyze it quickly and accurately, and determine where to focus resources for maximum impact. This technology also allows firms to track brand performance metrics such as market share, sales trends over time or across regions, or pricing activity against competitors—all of which contribute to the success of their business goals.

The insights provided by CPG software give organizations the power to improve internal operations from production planning and forecasting through product development and marketing strategies—all while ensuring compliance with industry regulations around shelf-life management or product labeling laws. In addition, with its predictive analytics capabilities, CPG software enables companies to anticipate customer demands and launch new products ahead of potential competitors. Finally, it also assists them in adapting quickly when market conditions change by providing insight into their current global supply chain status as well as supplier performance data.

Overall, CPG software provides businesses with the capability they need to maximize efficiency while delivering high-quality products that meet consumer needs in today’s fast-paced global economy.

Features Offered by CPG Software

  1. Automated Scheduling/Production Planning: CPG software provides automated scheduling of production that takes into account detailed information about resources, timelines, and customer orders to determine the most efficient production plan.
  2. Multi-Level Bills of Material: CPG software allows for complex bills of material tracking so that users can easily track materials as they move through the system. This feature helps identify cost reduction opportunities as well as potential product quality issues related to mislabeled parts or incorrect assembly instructions.
  3. Advanced Inventory Management: CPG software includes tools to manage inventory levels across multiple sites and warehouses with accuracy and speed, allowing for better control over order fulfillment times, stock levels, and reorder points. This feature also helps ensure that materials are in the right place when needed for assembly or production at any given time.
  4. Warehouse Management System Integration: This feature of CPG software enables users to integrate their warehouse management systems (WMS) directly with their production planning system, providing visibility into product flow and inventory levels across the entire production process.
  5. Automated Data Collection: CPG software can provide automated data collection in order to track real-time information about production activity and resources, helping teams stay on top of processes and respond quickly if needed. This data can also be used to analyze trends, improve forecasting accuracy, and identify areas for efficiency gains throughout the system.
  6. Advanced Quality Control: CPG software includes robust quality control capabilities that allow users to track the quality of their materials or products over time, set inspection points along the production process, and guarantee product consistency throughout shipping processes.

Who Can Benefit From CPG Software?

  • Business Owners: CPG software can help business owners reduce costs, centralize data, and increase efficiency in day-to-day operations.
  • Suppliers: Suppliers can use CPG software to keep better track of orders, ensure inventory accuracy and availability, manage customer relations more effectively, and gain insights into purchasing trends.
  • Retailers/Distributors: With CPG software, retailers can streamline operations, quickly identify potential supply chain issues or opportunities for improvement—like out-of-stock items or overstocks—and develop strategies to maximize sales opportunities.
  • Manufacturers: Manufacturers can leverage CPG software solutions to quickly capture customer demands and preferences for their product lines or services. They also can utilize the analytics provided by these solutions to dynamically forecast inventory levels and optimize production schedules in relation to demand forecasts.
  • Marketers: By using CPG solutions marketers can easily find consumer trends and accurately target customers based on their behaviors. They also get real-time access to sales data that helps inform decisions about marketing strategies while optimizing promotional campaigns with customizable visualizations across different channels.
  • Consumers: Consumers benefit from the enhanced convenience of being able to find products they need when they need it due to improved visibility into sales data. Additionally, they may enjoy discounts offered through promotional campaigns set up via CPG solutions – leading them directly back into the store’s online shop.

How Much Does CPG Software Cost?

The cost of CPG software will vary depending on the complexity of the project and what features you need. Typically, basic packages can range from around $2,000 to $6,000 per year for implementation and licensing fees. For more advanced projects that require customizations or large-scale integration with other existing systems, costs could run upwards of $30,000 per year or higher. It is also important to consider ongoing costs such as maintenance subscriptions and hosting fees when budgeting for CPG software. Additionally, if you choose a software-as-a-service (SaaS) model for your CPG software platform, you may have to pay a monthly fee instead of an upfront cost. Ultimately, the cost of CPG software will depend on your company’s individual needs – it is best to speak with a vendor or service provider about pricing options before making any final decisions.

Risks To Consider With CPG Software

  • Cost: CPG software can be expensive, requiring a large initial investment which may not be recovered if the software is not beneficial or utilized.
  • User Friendliness: If the software is not designed with a user-friendly interface, users may find it difficult to navigate and understand its features, leading to frustration and adoption issues.
  • Data Accuracy: Incorrect data entry into the system can lead to incorrect outputs, potentially resulting in inaccurate decisions being made.
  • System Security: Systems that are connected to the internet are vulnerable to cyber-attacks, which may result in confidential information being compromised or stolen.
  • Compatibility Issues: Integrating new systems with existing ones can be challenging, often leading to compatibility problems between different components of the system.
  • Outdated Technology: CPG software relies heavily on technology; therefore if the technology used becomes obsolete or outdated then it can lead to significant disruptions for businesses that utilize it.

Types of Software That CPG Software Integrates With

CPG software can integrate with a variety of other types of software. These include accounting and financial management software, customer relationship management (CRM) systems, enterprise resource planning (ERP) solutions, supply chain management tools, warehouse management systems, analytics solutions to track consumer data across multiple channels, and marketing automation platforms. Integrated CPG software allows for better collaboration between departments as it offers visibility into all areas of the business. This provides companies with insights that aren’t just restricted to their own product lines. In addition, integrating additional software ensures more accurate forecasting and inventory optimization decisions are made using updated data from integrated external sources. With the combination of CPG and other software solutions working together as one cohesive unit in an organization's operations, businesses can take advantage of streamlined processes while gaining valuable insights into their consumers.

Questions To Ask When Considering CPG Software

  1. What is the user interface like? Does it include a drag-and-drop feature or will I need to do more manual input?
  2. Is there integration with other systems and platforms such as accounting, inventory management, and marketing automation software?
  3. How quickly can I get up and running with the system? How easy is it to learn how to use it?
  4. Are there data visualization options available for analyzing customer data, market trends, and performance metrics?
  5. Can the software be used on multiple devices including mobile phones, tablets, and laptops?
  6. Does the software come with prebuilt templates for setting up campaigns quickly and easily?
  7. What kind of support does the company offer for any questions that may arise during the implementation or use of their CPG software platform?
  8. Will I have access to detailed analytics reports so I can track performance over time easily?