Best Free Customer Data Platforms (CDP) of 2025 - Page 2

First Insight is a next-generation decision platform that allows designers, merchants and brand managers, buyers and marketing teams to answer key questions every day. First Insight engages consumers with digital surveys designed for the retail sector. First Insight's digital platform (InsightSUITE), is used by retail leaders to drive growth and unlock value from their customers. Our solution collects no-party voice data from customers and combines it to create financial goals. Why First Insight? First Insight's digital engagement module allows you to engage prospects, customers, consumers, and employees through a simple, immersive, browser-based user interface. Voice of the Customer software collects feedback via surveys, sentiment ratings, valuations and open comments. Enterprises can personalize the engagement by using their branding, incentives, and links from one platform.

To enhance your decision-making process, it's essential to utilize customer data without the burden of requiring engineers to write code for every single event. Freshpaint automatically identifies clicks and actions on your website and transfers the collected data to numerous analytics and advertising platforms through its ready-made integrations. If you happen to miss tracking an event, Freshpaint can provide you with immediate insights by retrieving historical data for any newly identified event, eliminating the usual waiting period of two weeks. For startups in the digital health sector, Freshpaint is ready to sign Business Associate Agreements (BAAs) and is entirely tailored to handle Protected Health Information (PHI). Since developers typically implement tracking for various analytics and marketing tools but aren’t always the primary users of these systems, Freshpaint offers the adaptability needed for a more efficient workflow. This allows teams to accelerate their pace and allocate more time to focus on developing their core products effectively. By streamlining the data tracking process, Freshpaint empowers businesses to make informed decisions swiftly.

All in one place, create beautiful forms, access-controlled database, and highly customizable business applications. To create your perfect application, you can connect building blocks like forms, tables, lists and charts to create powerful relational databases. You can power your data collection with simple, but powerful online forms that don’t require any programming. You can capture leads, create workflows and collect payments. Your workspace can be divided into different departments, clients, projects, and teams. Securely access your team members and collaborate more effectively in real-time. Do not settle for generic software that doesn't suit your business. You can quickly create custom interfaces that allow you to access your business's data without the need for developers. Connect your workflow with thousands of apps and services like Google, Salesforce, Salesforce, Slack, and many more.

This integrated platform merges marketing, customer service, and digital interactions to foster satisfied customers. It centralizes dialogues from various social media accounts and other digital avenues, including email, SMS, and website forms, allowing for seamless communication. Equip your team to engage with clients, address service challenges, and provide exceptional customer experiences. Facilitate collaboration among your creative teams, agencies, and freelancers to effectively plan and schedule content across all social media channels. Say goodbye to endless email chains and file sharing, as DGTL Create consolidates all necessary tools into a single platform. It also analyzes, enriches, and archives data from your connected accounts, conversations, and creative processes, offering valuable insights that enhance your understanding of customer experiences. Moreover, benefit from top-tier support and direct communication with our product engineering team for any inquiries or assistance. This holistic approach ensures that your business not only meets customer expectations but exceeds them consistently.

Jahia is an Agile Digital Experience Platform that delivers smart content powered with customer data. Jahia is a cloud-based platform that helps organizations use their customer data and content to engage with customers. Jahia can be integrated into existing technology stacks, and can be customized to meet the specific business needs and challenges of each organization. The Jahia Platform is an enterprise-grade platform that includes a CMS and CDP. It allows you to plug in to best-of-breed products while also bringing together different user communities (developers/marketers, end users). It provides enterprise-level security and scalability, Out of the Box capabilities, modern APIs, and the flexibility to connect to your best of breed products.

Fullstory is a platform for behavioral data that reveals the hidden story behind consumer behavior. Fullstory allows product, engineering and data teams to connect sentiments signals with other data sources in order to design the next best actions. Fullstory provides deeper and more immediate actionable insights than conventional web and product analyses that can only surface what is happening but not why. It is the only behavioral data platforms that provide the context needed to create in-the moment experiences that drive revenue. Fullstory's behavioral analytics is ready for AI. It uses first-party data that has been automatically captured, indexed and semantically structured. No longer do enterprises waste hours and resources on data analysis.

Brainbase Assist allows companies to manage all licensing, partnership, and sponsorship agreements from end-to-end on a single platform. Track important metrics such as total sales, royalties and rights availability, upcoming events, notifications, and more. - Compare progress between partners, products, categories and territories to identify issues before they become critical. - Create customized dashboards and generate reports that reflect the most important metrics to you - View, upload and track sales reports and royalties performance in one place. - Reduce human error by automating sales and royalty calculations that are based on contract terms.

Defining the various first-party data segments that emerge as your business evolves can be quite challenging. Smart Segments™ empower you to strategically target your audience in the future with highly effective conversion campaigns that leverage both behavioral and contextual factors. AIM collects a wealth of valuable information, including geo-targeting, user behaviors, actions, timing, weather conditions, referral sources, language preferences, search queries, and URL histories. By simply integrating a small snippet of code into your website, AIM takes over the laborious task of enhancing the intelligence displayed on your dashboard. This approach offers an excellent foundation for initiating personalization at no extra expense. If you're considering replatforming your CMS or CRM, there's no need to worry; just ensure that AIM is implemented across all instances for seamless continuity. To effectively market your products and engage with customers, it is essential to have a deep understanding of who they are. Data that remains hidden within a CRM or analytics platform lacks actionable insights. AIM simplifies the process of delivering personalized marketing to your brand, making it accessible and efficient. With AIM at your side, you can confidently navigate the complexities of customer engagement and tailor your strategies to meet their unique needs.