Best Lead Scoring Software in Mexico - Page 4

Since 2006, Predictive has been assisting organizations in sending bulk emails through Salesforce. Our company is an official partner of Salesforce and boasts a 5-star rating on AppExchange. With our intuitive drag-and-drop editor, you can create stunning and responsive emails directly within Salesforce. Predictive Marketing is fully integrated into Salesforce and offers advanced segmentation capabilities that utilize any field from your contact or lead records. This functionality enables you to craft meaningful and personalized emails tailored to your audience. Consolidate all your audience’s data in one centralized location for a comprehensive overview. Furthermore, information regarding email campaigns and events is automatically recorded on each contact's profile, allowing you to track their activities and engagement with your organization seamlessly. Predictive Marketing leverages Amazon SES for email delivery from Salesforce, which upholds industry-leading deliverability rates by filtering out spam and harmful content. Additionally, we offer Litmus and A/B testing to guarantee that your email successfully lands in your audience's inbox. Moreover, our platform continuously evolves to meet the changing needs of marketers, ensuring your campaigns remain effective and relevant.

Qualifyed.ai leverages Machine Learning technology to develop predictive lookalike audiences and lead scoring using first-party data. By analyzing existing customer information across more than 3,000 demographic and personal attributes, Qualifyed.ai creates lookalike audiences tailored for Facebook Ads and various media buying platforms. The process involves training a model that defines the characteristics of the ideal buyer, enabling the scoring of 96% of adults in the United States based on their alignment with this model. After scoring, a custom audience is generated from hashed emails of only the top-rated individuals, which is then supplied to media buying platforms like Facebook for targeted advertising. This innovative approach not only enhances targeting effectiveness but also maximizes advertising efficiency for clients.