Convictional stands out as the pioneering supplier enablement platform designed for retailers and distributors, allowing them to seamlessly manage dropship, marketplace, and wholesale business models within a single solution. Once the platform is set up, retailers gain the capability to efficiently source, onboard, conduct transactions, and grow their relationships with diverse suppliers. The activation process for Convictional requires only a one-time integration with your current digital commerce infrastructure. It accommodates contemporary integration methods through APIs and platform applications, as well as traditional options like EDI and CSV. Retailers can discover brands that offer products their customers will adore, regardless of their preferred integration method. Convictional collaborates with retail buyers and category managers to draw in a wide range of sought-after brands, both large and small. By providing partners with a streamlined, self-service approach to achieve commercial alignment, data synchronization, and technical integration, onboarding becomes a simple process. New partners can be invited and connected in a matter of days instead of months, enhancing operational efficiency and market responsiveness. This innovative platform empowers retailers to swiftly adapt to market changes and supplier needs.